The Profit Zone -  A. Slywotzky, D. Morrison

How Strategic Business Design Will Lead You to Tomorrow's Profits

KORTE INHOUD

This text examines the profit-strategy approaches of ten of the world's most influential business personalities, including Microsoft's Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. Where is the profit zone today? Where will it be tomorrow? How do you get there before your competitors do? This book seeks to answer these questions.
1998 Taal: Engels zie alle details...

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1998 Uitgever: Wiley 352 paginas Taal: Engels ISBN-10: 0471983918 ISBN-13: 9780471983910