Leading Lines - Lucinda Holdforth
KORTE INHOUD
How to make speeches that seize the moment, advance your cause and lead the way.
'Exhilarating, illuminating, and absolutely captivating, this book made me want to rush out and give a thousand speeches!' Charlotte Wood, author of The Natural Way of Things
For those who aim to be leaders, mastering the power of speechmaking -the art and craft of persuasion - is more important than ever. If you want to be heard, it's not enough to have something to say: you must know how to say it.
In government, business or civil society, a leader's speech sets the tone: the wrong words can destroy a company, damage a reputation, or even start a war. But the right speech can build prosperity, drive peaceful solutions and bring people together.
This book meets the difficulties of modern speechmaking head-on, taking us through the process of formulating ideas, finding the best ways to express them, and delivering an accomplished address.
Using examples from history, literature and her 25- year career as a speechwriter, Lucinda Holdfo...
'Exhilarating, illuminating, and absolutely captivating, this book made me want to rush out and give a thousand speeches!' Charlotte Wood, author of The Natural Way of Things
For those who aim to be leaders, mastering the power of speechmaking -the art and craft of persuasion - is more important than ever. If you want to be heard, it's not enough to have something to say: you must know how to say it.
In government, business or civil society, a leader's speech sets the tone: the wrong words can destroy a company, damage a reputation, or even start a war. But the right speech can build prosperity, drive peaceful solutions and bring people together.
This book meets the difficulties of modern speechmaking head-on, taking us through the process of formulating ideas, finding the best ways to express them, and delivering an accomplished address.
Using examples from history, literature and her 25- year career as a speechwriter, Lucinda Holdfo...
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2019 Uitgever: harpercollins 320 paginas Taal: Engels ISBN-10: 1460757297 ISBN-13: 9781460757291Koop dit boek tweedehands
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