The Superpromoter. The Power of Enthusiasm - Vogelaar, Rijn
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KORTE INHOUD
With their word-of mouth advocacy of products or brands, superpromoters influence us and how we buy with the power of enthusiasm. Business managers should not just focus on complaining customers but they should value their enthusiastic friends: the superpromoters. By cultivating the superpromter they can more effectiviely promote their brand.
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2011 Uitgever: Palgrave Macmillan 222 paginas Taal: Engels ISBN-10: 0230285090 ISBN-13: 9780230285095Koop dit boek tweedehands
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2011. 222pp. Engelstalig. hardcover. prima boek. klein kreukeltje omslag --- The Superpromoter - The Power of Enthusiasm [Titel: The Superpromoter]
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Verkoperscategorie: economie, management
[Auteur: Vogelaar, Rijn] [Pagina's: 222] [Taal: en] [Uitgever: Palgrave MacMillan] [Jaar: 2011] [Titel: The Superpromoter. The Power of Enthusiasm]