Principles of marketing - Philip Kotler, Gary Armstrong, Veronica Wong, John Saunders
KORTE INHOUD
The goal of Principles of Marketing, Fifth Edition, is to introduce people to the fascinating world of modern marketing in an innovative, practical and enjoyable way. Like any good marketer, we're out to create more value for you, our customer. We have perused every page, table, figure, fact and example in an effort to make this the best text from which to learn about and teach marketing.
Categorie
Details
2008Uitgever: Pearson Prentice Hall1020 paginasTaal: EngelsISBN-10: 0273711563ISBN-13: 9780273711568Koop dit boek tweedehands
bij volgende verkopers
