Saint Laurent rive gauche - Jéromine Savignon; Gilles De Bure
fashion revolution
KORTE INHOUD
Founded in 1 961, Yves Saint Laurent has been one of the greatest names in fashion ever since. Throughout the years, the groundbreaking designs of the couture house created innovative and trend-setting pieces of clothing and then, Yves Saint Laurent became the first couture house to launch, in 1966, the modern concept of luxury women's ready-to-wear clothing, in a collection called Rive Gauche. It was followed in 1969 by a Rive Gauche men's line. The Yves Saint Laurent Rive Gauche boutiques were soon opened throughout the world. In a 1 965 interview Yves Saint Laurent exclaimed, 'No more Ritz, no more asking for the moon, long live the street!' This thought was in synch with the times, the result of much reflection and more than a little intuition. The growing need for chic street wear prompted him to open the first Yves Saint Laurent Rive Gauche, a Paris boutique at 21, Rue Tournon. In contrast to the opinions of most Parisian designers of the time, it was his absolute conviction that having both couture and...
