Getting to Yes - Fisher Roger, Ury William, Patton Bruce
Negotiating Agreement Without Giving In
KORTE INHOUD
Since it was first published in 1981, GETTING TO YES has become a central book in the Business Canon: the key text on the psychology of negotiation. Its message of "principled negotiations" has influenced generations of businesspeople, lawyers, educators and anyone who has sought to achieve a win-win situation in arriving at an agreement. This is a special 30th anniversary edition of the well-known business book GETTING TO YES.
