Business 2010 - Mapping the New Commercial Landscape - Ian Pearson Michael Lyons
Mapping the New Commercial Landscape
KORTE INHOUD
What does the future hold for business? What will be the impact of new technologies, changing markets and shifting demographics? How will the forces of globalisation evolve? Based on 'seen' trends and technologies rather than speculative, 'blue sky' thinking, this ground-breaking book offers a plausible view of future business environments - their opportunities and threats - to 2010. Written by leading futurologists Ian Pearson and Michael Lyons, Business 2010 will help you understand the key upcoming developments - in business, society, technology and markets - and how you can take advantage of them. Essential reading.