Going for Growth: Realizing the Value of Technology - John Buckley

Increasing Shareholder Value Through R&D

KORTE INHOUD

From his experience working with colleagues and for clients at PA Consulting Group, Buckley has arrived at a simple, yet compelling conclusion: Research and development must be effectively managed to grow the business and increase shareholder value by delivering timely, high-quality, cost-effective products to meet the business and marketing objectives of the firm. This is only possible if driven by the chief executive and understood and supported by the rest of the firm.
1997Taal: Engelszie alle details...

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1997Uitgever: Mcgraw-Hill160 paginasTaal: EngelsISBN-10: 0070087814ISBN-13: 9780070087811

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