Economics of Strategy - David Besanko, David Dranove, Mark Shanley

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'The Economics of Strategy' delves into the concepts involved in sound business strategy. The text begins by focusing on the boundaries of the firm and examines the competitive strategy from the perspective of industrial organization economics. It then explores strategic positioning and dynamics.
2013Taal: Engelszie alle details...

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2013Uitgever: WILEY ACADEMIC534 paginasTaal: EngelsISBN-10: 1118319184ISBN-13: 9781118319185

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