How to Succeed in the Relationship Economy / Make Data Work for You, Empathise With Customers, Grow Valuable Relationships - Van Leeuwe, Xavier, Lindsay, Matt, Van De Peppel, Matthijs
make data work for you, empathise with customers, grow valuable relationships
KORTE INHOUD
In our changing consumer landscape, it's not enough to produce an outstanding product or service. To grow valuable relationships with customers, organisations must successfully bridge the gap between data and customer experience. This book contains practical examples and takes a look at how small and large businesses can harness the power of data and gain deep insights into customer needs by making a real connection, even at the kitchen table. The tools included are the key to change your organisation's culture to focus on both human relationships and analytics and grow a healthier financial bottom line.Learn how to: find customers willing to build a long-term relationship; invest in loyal customers without going bankrupt; understand the impact of pricing; explore the power of big data with common sense; discover deeper customer needs.
Categorie
Details
2017Uitgever: Advantage Media Group181 paginasTaal: EngelsISBN-10: 1599326493ISBN-13: 9781599326498Koop dit boek tweedehands
bij volgende verkopers
1 foto's
Stel vraag Boek
Hardback met stofomslag als nieuw. Engelstalig.; 2017; 1e druk; Advantage Media Group; 208 pagina's; Titel: How to Succeed in the Relationship Economy - Make Data Work for You, Empathise with Customers, Grow Valuable Relationships; Ref: 233407 / H24P146
